Unlocking streaming experimentation with flexible technology foundations
In the fast-evolving streaming landscape, flexibility isn't just an advantage; it's a necessity, writes Thomas Box, director of solutions engineering, media and entertainment, Edgio
Disney Plus confirms ad-supported tier to rollout in Europe
The ad-supported version of Disney Plus had attracted 3.3 million subscribers since its launch in December 2022
Monetisation on the move: Three surprising ways to build-in flexibility for the future of OTT
Carlos Prieto, head of sales EMEA for 24i, offers three suggestions as to how content owners can "flex" their streaming business models. from AVoD...
‘Even if you’re Netflix it’s quite tricky’: How SVoD services can balance the integration of AVoD
Bedrock CEO Jonas Engwall talks to TVBEurope about how it's helping content owners develop the rights streaming platform for them, and how building a...
Iger: Ad-supported Disney Plus to roll out in Europe this year
"I'm incredibly bullish on our longer-term advertising positioning," said Disney CEO Bob Iger
Core triggers moving M&E beyond the tipping point of cloud migration
The M&E industry’s migration to the cloud is now in full swing, marking the next inevitable step in what amounts to the most transformative...
AVoD will drive growth in Western Europe OTT revenues over next five years
OTT TV episode and movie revenues in the region are predicted to reach $45 billion in 2028
What’s in store for the media tech industry in 2023: Streaming and 5G
We asked experts across the media tech industry to share their thoughts, with topics including the rise of sports streaming, FAST, low-latency, and the...
Analysis: Global AVoD revenues to almost triple by 2028
The analysts suggest that by 2028, 15 platforms will generate AVoD revenues in excess of $1 billion
Disney Plus to launch ad-supported tier next month
Disney CEO Bob Chapek told investors the company has "proven technology" to deliver a great experience for users from day one
Combined HBO Max/Discovery Plus streamer to launch in the spring
The two services jointly added 2.8 million customers in during Q3 20222, said the company, which means the number of paid subscribers to WBD's...
Deltatre’s turnkey end-to-end video platform enables OTTs to go live in 90 days
Platform can support both AVoD and SVoD business models, with users granted access to Deltatre’s publishing platform and data analytics tools
Netflix now in direct competition with free-to-air broadcasters
The streamers move to incorporate an ad service was not part of the company's script, but is a significant move which takes it in...
ITV Studios selects Whip Media for content performance tracking
Whip Media's platform maps a FAST network’s performance data to both its linear schedules and internal metadata, creating an automated performance tracking solution for...
Netflix’s AVoD platform ‘could reach 40 million global viewers by Q3 2023’
Netflix expects to attract advertisers from a dozen launch markets, including the UK, France, Germany, Spain, and Italy
Six US-based platforms to account for 81 per cent of all SVoD subscriptions in Western Europe by 2027
Netflix is predicted to add three million more subscribers in Western Europe over the next five years, with its share of the total number...
Analysts: Netflix set for bigger ad revenues in Western Europe than United States
Almost one in five of Western Europe’s Netflix users will be on the ad tier by 2027 predicts Ampere Analysis
Leveraging content sets to deliver an engaging experience and boost OTT revenue opportunities
Setplex's Marc Mulgrum explains how content sets allow for ultimate flexibility in content creation and discovery for consumers
Netflix’s ad-supported tier may stop users from downloading content
An independent developer has reportedly found code that informs users they can not download content on the streamer's forthcoming advertising plan
Disney surpasses Netflix in terms of total subscribers
Company has announced its new Disney Plus advertising-funded tier will launch in the United States on 8th December
Netflix to launch advertising in early 2023, co-CEO predicts death or linear in ‘next 5-10 years’
Globally, Netflix lost 970,00 subscribers during Q2 2022, but it is predicting it will add one million during Q3
Netflix names Microsoft as technology partner for ad-supported offering
"Microsoft has the proven ability to support all our advertising needs as we work together to build a new ad-supported offering," said Netflix COO...
Sarandos: We’re adding an advertising tier to Netflix
Co-CEO Ted Sarandos announced the company's plans at the Cannes Lions advertising festival
Analyst: Disney Plus, Netflix could generate $1 billion each in ad revenue by 2025
"The devil will be in the details of how each company prices these new offerings and how much of the available content impressions will...
Reed Hastings: Netflix will explore ad-supported option over ‘next year or two’
Netflix COO Greg Peters said that advertising “is an exciting opportunity for us"
Analysts: UK is largest OTT revenue earner in Western Europe
Western European OTT TV revenues will reach $45 billion in 2027 according to Digital TV Research
Disney Plus to launch ad-supported subscription offering
Disney said it views the ad-supported offering as a building block to achieving its long-term target of 230-260 million Disney Plus subscribers by 2024
The beginning of the end for traditional TV’s golden age: Deloitte releases 2022 predictions
Analysts predict traditional TV broadcasters’ share of viewing hours among UK consumers will fall to 49 per cent in 2023