Sarandos: We’re adding an advertising tier to Netflix
Co-CEO Ted Sarandos announced the company's plans at the Cannes Lions advertising festival
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Co-CEO Ted Sarandos announced the company's plans at the Cannes Lions advertising festival
"The devil will be in the details of how each company prices these new offerings and how much of the available content impressions will...
Streamer's global audience has now reached 137.7 million subscribers in total
According to reports, an AVoD version of the global streamer could launch in the final three months of 2022
By 2027, 13 countries are predicted to generate more than $1 billion in AVoD revenues
Netflix COO Greg Peters said that advertising “is an exciting opportunity for us"
Western European OTT TV revenues will reach $45 billion in 2027 according to Digital TV Research
"Never say never," said Netflix CFO Spencer Neumann
Disney said it views the ad-supported offering as a building block to achieving its long-term target of 230-260 million Disney Plus subscribers by 2024
Service will include content from BritBox, as well as 20 FAST channels at launch
Analysts predict traditional TV broadcasters’ share of viewing hours among UK consumers will fall to 49 per cent in 2023
AVoD streamer is available via Amazon's Prime Video app
Broadcaster's CEO Alex Mahon says new streamer will mirror All4
Streamer was expected to launch in 21 European countries by the end of 2021
Report also found that the number of total AVoD users is significantly higher than SVoD users. In the UK and US
As online consumption grows and targeted ads become more important, Smart AdServer chief strategy officer Romain Job says going hybrid is paramount to future-proof...
As AVoD and FAST services continue to rollout, traditional TV providers will need to provide a more holistic offering to keep advertisers on board,...
US AVoD revenues will triple between 2020 and 2026 to $31 billion
Luke Durham, CTO at Switch Media, looks at how the pandemic has helped both SVoD and AVoD services find even bigger audiences
New insight from Digital TV Research indicates that global OTT TV revenues will reach $210 billion in the next five years
"We are looking forward to building HBO Max's current US momentum and begin to offer it across the globe," said WarnerMedia CEO Jason Kilar
Report suggests paid VoD revenues are still a small fraction of total audiovisual revenues in the EU (7 per cent of €114.5 billion in...
Streamer actively recruiting someone to head up the service's UK launch
Discovery Plus will reportedly offer both ad-supported and ad-free tier
TVBEurope rounds up a selection of product and tech news from across the market...
New figures from study by Rakuten Advertising
Details expected to be announced on 20th February
Annual Nostradamus report canvasses key figures within TV and film industries
Apple reported a record $12.72 billion in services revenue, but that doesn't include Apple TV Plus
Ampere Analysis predicts a big year for advertising supported Video on Demand
Losing out to SVoD and AVoD much faster than previously thought
New report suggests consumers could move away from subscription services
Working with Cyfrowy Polsat on the new AVoD platform
AVoD service is expected to be launched internationally
First collaboration between the two Viacom-owned AVoD platforms in the UK
Previously held positions at Gaumont Animation, Sacrebleu Productions and Amuse
Service 'has half the ads of a typical US TV network'