Analysis: Global AVoD revenues to almost triple by 2028
The analysts suggest that by 2028, 15 platforms will generate AVoD revenues in excess of $1 billion
Disney Plus to launch ad-supported tier next month
Disney CEO Bob Chapek told investors the company has "proven technology" to deliver a great experience for users from day one
Combined HBO Max/Discovery Plus streamer to launch in the spring
The two services jointly added 2.8 million customers in during Q3 20222, said the company, which means the number of paid subscribers to WBD's...
Deltatre’s turnkey end-to-end video platform enables OTTs to go live in 90 days
Platform can support both AVoD and SVoD business models, with users granted access to Deltatre’s publishing platform and data analytics tools
Netflix now in direct competition with free-to-air broadcasters
The streamers move to incorporate an ad service was not part of the company's script, but is a significant move which takes it in...
ITV Studios selects Whip Media for content performance tracking
Whip Media's platform maps a FAST network’s performance data to both its linear schedules and internal metadata, creating an automated performance tracking solution for...
Netflix’s AVoD platform ‘could reach 40 million global viewers by Q3 2023’
Netflix expects to attract advertisers from a dozen launch markets, including the UK, France, Germany, Spain, and Italy
Six US-based platforms to account for 81 per cent of all SVoD subscriptions in Western Europe by 2027
Netflix is predicted to add three million more subscribers in Western Europe over the next five years, with its share of the total number...
Analysts: Netflix set for bigger ad revenues in Western Europe than United States
Almost one in five of Western Europe’s Netflix users will be on the ad tier by 2027 predicts Ampere Analysis
Leveraging content sets to deliver an engaging experience and boost OTT revenue opportunities
Setplex's Marc Mulgrum explains how content sets allow for ultimate flexibility in content creation and discovery for consumers
Netflix’s ad-supported tier may stop users from downloading content
An independent developer has reportedly found code that informs users they can not download content on the streamer's forthcoming advertising plan
Disney surpasses Netflix in terms of total subscribers
Company has announced its new Disney Plus advertising-funded tier will launch in the United States on 8th December
Netflix to launch advertising in early 2023, co-CEO predicts death or linear in ‘next 5-10 years’
Globally, Netflix lost 970,00 subscribers during Q2 2022, but it is predicting it will add one million during Q3
Netflix names Microsoft as technology partner for ad-supported offering
"Microsoft has the proven ability to support all our advertising needs as we work together to build a new ad-supported offering," said Netflix COO...
Sarandos: We’re adding an advertising tier to Netflix
Co-CEO Ted Sarandos announced the company's plans at the Cannes Lions advertising festival
Analyst: Disney Plus, Netflix could generate $1 billion each in ad revenue by 2025
"The devil will be in the details of how each company prices these new offerings and how much of the available content impressions will...
Reed Hastings: Netflix will explore ad-supported option over ‘next year or two’
Netflix COO Greg Peters said that advertising “is an exciting opportunity for us"
Analysts: UK is largest OTT revenue earner in Western Europe
Western European OTT TV revenues will reach $45 billion in 2027 according to Digital TV Research
Disney Plus to launch ad-supported subscription offering
Disney said it views the ad-supported offering as a building block to achieving its long-term target of 230-260 million Disney Plus subscribers by 2024
The beginning of the end for traditional TV’s golden age: Deloitte releases 2022 predictions
Analysts predict traditional TV broadcasters’ share of viewing hours among UK consumers will fall to 49 per cent in 2023
Report: 745 VoD services launched in UK, EU and US in four years
Report also found that the number of total AVoD users is significantly higher than SVoD users. In the UK and US
Why balancing digital opportunities is vital to broadcaster survival
As online consumption grows and targeted ads become more important, Smart AdServer chief strategy officer Romain Job says going hybrid is paramount to future-proof...
Research forecasts OTT revenues to reach $210 billion by 2026
New insight from Digital TV Research indicates that global OTT TV revenues will reach $210 billion in the next five years
HBO Max to launch in another 21 European territories by end of 2021
"We are looking forward to building HBO Max's current US momentum and begin to offer it across the globe," said WarnerMedia CEO Jason Kilar
Analyst: European VoD revenues increased 30-fold between 2010-2020
Report suggests paid VoD revenues are still a small fraction of total audiovisual revenues in the EU (7 per cent of €114.5 billion in...
Is Amazon’s IMDb TV preparing to launch in the UK?
Streamer actively recruiting someone to head up the service's UK launch
Blackbird helps to ‘run DNC’; AIMS IP Oktoberfest; AVoD services launch on LG Channels
TVBEurope rounds up a selection of product and tech news from across the market...