Media Delivery
OTT 2.0: understanding the importance of interactivity and engagement
Ian Sharpe, CEO of Promethean TV, writes that broadcasters can take action to make the most out of the changing landscape to engage customers,...
audience engagement
Content
Game of Thrones finale breaks Sky audience records
Cumulative audience per episode averaged 6.081 million
TVBEverywhere
Harris Interactive launches real-time audience feedback platform
PopUP Live is built around the digital market research agency’s PopUP Community platform
Technology
Paywizard launches AI-powered subscriber insight platform
Solution will see its official debut at IBC
Technology
Ooyala outlines key Premier League tech trends
Jason Johns, VP EMEA, on how producers and broadcasters can improve the fan viewing experience this season
Data Centre
Channel 4: Purpose-driven ads resonate most with young viewers
New research finds that young people are particularly receptive to ads with a message
Business
“Focusing too much on delivering live can be detrimental”
A MediaTech 360 panel considers what the future holds for OTT broadcasters and sports rights
Business
MediaTech 360 nets Arsenal data specialist
Premier League club's head of CRM, Mic Conetta, will discuss data-driven strategies
TVBEverywhere
Instagram surpasses Facebook for TV engagement
Organic reach of media posts on Facebook declined 40 per cent in 2017
Business
BBC in danger of failing to provide ‘value for money’ over audience research
National Audit Office delivers warning following delays on two major projects
Features
Akamai webinar: Enhancing video quality and performance
In partnership with TVBEurope, Akamai is delivering a series of free, insightful and innovative webinars to the broadcast industry over the coming weeks. The...
Videos