Live Production
New Gravity Media remote production facility drives 900 hours of ITV programming
The remote production build centralises the live production of Lorraine, This Morning and Loose Women, into a single, remote gallery
ITV
Business
ITV confirms it’s still in talks over potential sale to Comcast
Speaking on a call with analysts, ITV CEO Dame Carolyn McCall reiterated the company is "actively engaged" in the talks
Business
Could a potential ITV sale to Comcast be imminent?
According to the National Union of Journalists, "ITV/Comcast talks are at a much more advanced stage than has been made public"
Adtech
Opinion: in-game advertising can ‘enhance relevance’
After ITV's controversial advertising format was tried in the Six Nations opener, Ease Live CEO, Kjetil Horneland, believes more broadcasters will follow suit
Adtech
ITV to try and convert ad formats during Six Nations
The new format will be introduced during pauses in live match play and overseen by ITV Sport's production team
Production & Post
The rise of the microdramas
Vertical format microdramas have become a worldwide sensation over the last five years. Monica Heck explores the technology behind the phenomenon
Media Consumption
Channel 4 hits streaming high across younger and ABC1 audiences
2025 saw viewing figures across the 16-34 group pass the tipping point with streaming reaching 53 per cent
Artificial Intelligence
‘AI makes humans more important, not less’: Broadcast CTOs discuss AI adoption
Technology leaders from the BBC, ITV, Channel 4 and Hearst Networks discuss the impact of AI on the workforce, content discovery and more at...
Adtech
Yospace delivers adverts for ITV’s Freely channels
Yospace has provided a dynamic ad insertion solution combined with Client-Guided Ad Measurement (CGAM) for ITV
Production & Post
A tale of two cities
In the first of a series looking at production in the regions, Matthew Corrigan turns the spotlight on Greater Manchester, visiting dock10 and Versa...
Sustainability
British film and TV industry publishes Statement of Intent on clean power
Published and co-signed by BAFTA albert and partners, the Statement aims to accelerate sustainable screen production practices
Media Consumption
Make adverts great again!
A milestone anniversary in television advertising made Matthew Corrigan question whether technology can help bring creativity back
Business
ITV in talks with Sky owner Comcast over potential £1.6 billion sale, plan ‘defies logic’ says analyst
ITV has confirmed it is in talks with Sky, which is owned by Comcast
Media Consumption
Report: 10 million people could lose TV access if DCMS switches off transmission in 2035
Independent Analyst Matthew Horsman suggests DCMS plans are moving too quickly for many UK households
Media Consumption
Rethinking broadcasting: three imperatives for survival and growth
Andrew Bunten, COO of video entertainment at Irdeto explores the strategies needed for broadcasters to thrive in a rapidly evolving marketplace
Media Consumption
Channel 4 ‘best-ever’ day as streaming growth continues
Building on a record-breaking September, Channel 4 delivered its best-ever week for views alongside market-leading linear success
Artificial Intelligence
ITV and Magnite enable AI ad creation in ‘under 30 seconds’
Leveraging Magnite's technology, ITV's new GenAI Ads Manager platform aims to widen the market for new-to-TV advertisers
Media Consumption
Freely passes half million weekly users milestone
One year on from the collaboration's launch, a new survey predicts the platform is on track to be the UK's biggest within 5 years
Media Consumption
Freely expands into streaming devices
Netgem is confirmed as the platform's first device partner, widening access to free services for UK households
Media Consumption
OOONA deployment streamlines ITV accessibility and localisation
The integration aims to streamline accessibility and localisation while boosting productivity
Media Management
ITV selects Fincons Group to boost supply chain efficiency
The collaboration aims to unlock the full potential of ITV's cloud-based media supply chain
Media Consumption
Disney and ITV enter pioneering content sharing agreement
The first-of-its-kind agreement aims to increase viewing options for users of both platforms
Production & Post
How Ignite handled the ‘moving parts’ of creating ITV’s Women’s Euros title sequence
Ignite's David Snowdon talks TVBEurope through the process of creating the titles for ITV's coverage of the UEFA Women's Euro, and why it was...
Adtech
Sky, ITV and Channel 4 to launch ‘industry first’ unified advertising marketplace
The initiative aims to provide new-to-TV brands with the ability to access premium video content through a single campaign
Business
Banijay considering ITV takeover?
The French Media group is 'working on plans' for a possible bid, according to reports
Media Delivery
Unified Streaming and ITV expand collaboration
Unified Streaming's solutions aim to enable ITV to meet challenges associated with ambitious growth, and to elevate its streaming services
Production & Post
Ealing expansion for Versa Studios production facilities
The expansion adds 200,00 square feet to the existing Ealing site, aiming to attract productions from the UK and around the world
Business
Sky, BT, IMG, ITV and BBC found guilty of fixing freelancer pay rates
The CMA found 15 instances where a pair of companies unlawfully shared sensitive information about pay with each other, including day rates and pay...
Media Consumption
UK public service broadcasters challenge terrestrial TV switch-off date
According to reports, the PSBs are pushing back against plans to keep signals on air until at least 2034
Media Delivery
YouTube and ITV announce content collaboration
The partnership will make hundreds of hours of ITV content available on the YouTube platform
Business
Bidders circle ITV following takeover talk
According to reports, CVC Capital Partners and a "major European broadcaster" are believed to be considering a bid for the commercial broadcaster
Sustainability
UK broadcasters commit to new measurement process to track climate content
The broadcasters will issue on-screen sustainability tracking forms as part of their post production reporting processes
Artificial Intelligence
ITV debuts first GenAI-created adverts
Both ads were created by augmenting ITV Commercial’s normal creative process, using licenced Generative AI images and video tools alongside ITV’s voice-over artists
Media Delivery
Dolby partners with ITV, NFL, NASCAR on new live streaming offering
The new products and solutions aim to provide broadcasters and sports organisations with live experiences that are more interactive, personalised, and delivered with extremely...
Media Management
ITV drives content supply chain modernisation with Rally
ITV is using the platform to streamline its content operations, including automating ingest and normalisation workflows
Live Production
EMG/Gravity Media deliver technical operations centres, OB trucks, RF equipment for UEFA Euro 2024
The company delivered live helicopter 1080p HDR aerial coverage for all matches. The six helicopters, all fitted with the latest UHD HDR stabilised camera...
Media Consumption
England’s last minute win scores biggest audience of the year
The figure eclipses the 18.4 million viewers who also tuned into ITV for England's game against Slovakia
Live Production
AE Live scores contract extension with ITV Sport
The new deal will see AE Live continue to supply on-screen graphics across a wide range of the broadcaster's sports coverage, including racing; darts;...
Live Production
The news never stops: Behind the scenes of ITN’s preparations for Election 2024 Live: The Results
ITN's Jenny King and Jon Roberts talk to TVBEurope about the work that's gone into readying ITV's election night programme, as well as some...
Media Consumption
ITV scores biggest audience of any UK channel in 18 months thanks to England’s Euro struggles
The audience was ITV's biggest since the 2022 World Cup
Artificial Intelligence
Stefan Hoejmose appointed as ITV group chief data and AI officer
The appointment aims to ensure ITV stays at the forefront of data innovation, said the broadcaster
Live Production
The quay to Downing Street: how dock10 produced the leaders’ debates
Playing a part in the democratic process, dock10 was able to work to very tight deadlines to bring the leaders' debates to the screen