Participant registration is now open for the 4K 4Charity Fun Run, which takes place on Tuesday April 19 in conjunction with NAB 2016. Newly added sponsors include Comcast, Dolby, IneoQuest Technologies, Sony Electronics and Xstream. These media leaders join Aspera, an IBM Company, Brightcove, Elemental, the National Association of Broadcasters, NewBay Media, Rapid TV News and Verimatrix in supporting the run..
The 4km (2.49-mile) running and walking event starts at 7:30am and loops through Sunset Park, which borders McCarran International Airport in Las Vegas. Light snacks and beverages will be available after the run. The 4K 4Charity Fun Run at the 2016 NAB Show benefits global charity Mercy Corps, an international development organisation that helps people around the world survive and thrive after conflict, crisis and natural disaster, and Las Vegas-based charity The Shade Tree, a shelter for women, children and pets that are victims of domestic abuse.
Event participation is made easy with bus transportation to and from the run location provided free of charge. Buses will pick up participants from major NAB Show hotels starting at 6:45am on event day and will drop off at the same hotels and the Las Vegas Convention Center (LVCC) after the run concludes.
Registered 4K 4Charity Fun Run participants may pick up their race bibs early at the 4K 4Charity Fun Run kiosk, located outside the North Hall of the LVCC, on Monday, April 18 from 3:00 6:00pm. Last-minute participants may also register at the kiosk during the day, or online up to three hours ahead of the run.
“Registrations are up year-over-year and we’re looking forward to a great event, thanks to the generosity of sponsors and individual supporters,” said Laura Barber, director of publicity and events for Elemental. “I encourage everyone attending NAB Show to sign up today for this unique, fun and healthy activity!”
Participants can register at www.4K4charity.com.
Sponsorship inquiries may be directed to firstname.lastname@example.org