Media Consumption
Kantar: discovery+ and Apple TV+ fastest-growing paid VoD services globally in first half of 2024
Almost half (49%) of households are now willing to accept ads for a cheaper service, found Kantar
kantar
Media Consumption
WBD surges to UK’s third-most popular SVoD in latest Kantar EoD study
Sport content has been a key driver for 1 in 4 new subscribers, helping Warner Bros Discovery (TNT/EuroSport/discovery+) increase market share, said Kantar
Media Consumption
Kantar: VoD continues to grow globally, except in Great Britain
FAST is also growing, with services now active in more than a third of households
Media Consumption
Kantar: Average European sports fan pays €88/£76 on streaming services, but bundling isn’t far away
The company suggests sports streamers should "consider how forming partnerships can help them to create value, using sports to provide an entry point to...
Media Management
Kantar: 2024 could see media businesses struggling to identify the most effective tools for their operations
Kantar's report states that with numerous technological advancements at their fingertips, businesses could struggle to identify the most effective tools for their operations
Media Consumption
Kantar: 1 in 5 SVoD subscribers sign up to follow their favourite sports team
Looking at Q3 2023, the report suggests the migration of sports content to streaming services is aggressively challenging traditional pay TV and cable services
Media Delivery
What cost of living crisis? Number of UK homes with one SVoD subscription rises in Q2 2023
The research also found 7 per cent of British households took out a new streaming subscription in the second quarter of 2023, up from...
Media Delivery
Kantar: British streaming market shows signs of growth
According to the company's latest Entertainment on Demand report, Netflix's new AVoD option drew a "muted response" in Great Britain
Media Delivery
Kantar: Almost a million UK households have dropped a streamer so far in 2022
Kantar's figures also reveal almost half of churned Netflix subscribers have dropped out of the SVoD category altogether
Media Delivery
Kantar: Half a million Brits leave streaming market
According to the company's Entertainment on Demand Q2 UK streaming market data, the decline is being driven by households with under 24s present
Media Delivery
Kantar: Amazon Prime remains the UK’s most popular streamer
Sports rights helped power Amazon to the most popular SVoD service in the UK for the fifth quarter running
Media Consumption
BARB to significantly increase audience reporting sample
Organisation's audience panel is set to undergo its biggest expansion in 40 years
Media Delivery
Kantar: Amazon captures almost half of new UK SVoD sign-ups in Q4 2020
Analysts suggest 53.3 per cent of British households are now Prime members, an increase of almost 2 million households during the year
Media Consumption
Can we really rely on TV ratings?
Media Asset Capital's Jeremy Bancroft explains why the current model of measuring TV audiences is all wrong
Media Delivery
Kantar: Amazon led new SVoD sign-ups during Q2 2020
Amazon's share of new subscribers reached 45.1 per cent during the period, up from 12.9 per cent in Q1
Media Consumption
One in five UK homes has signed up for a new SVoD service during lockdown
Average UK household now subscribes to 2.3 SVoD services
Business
2020 to bring “even fiercer competition” in streaming wars
Future of esports and 5G discussed in new report from Kantar
TVBEverywhere
Kantar integrates Facebook data into social video tools
Users will be able to see counts of posts, likes, comments and shares across the platform as it pertains to TV programmes
Business
TV sports packages tempt consumers to premium offers
New research from Kantar Worldpanel ComTech on the home services market – covering broadband, fixed landline and paid television – has revealed that premium...