Media Consumption
Barb to measure YouTube TV viewing for the first time
Barb will become the first TV joint-industry measurement system in the world to incorporate YouTube viewing
kantar media
Media Consumption
The trends of 2023: A renewed focus on the value of data
Patrick Béhar, global CEO, Kantar Media, takes TVBEurope through the changing streaming landscape in 2023, and why he believes broadcasters and platforms need to...
Media Management
Kantar: 2024 could see media businesses struggling to identify the most effective tools for their operations
Kantar's report states that with numerous technological advancements at their fingertips, businesses could struggle to identify the most effective tools for their operations
Content
Reality TV dominates social media engagement
Kantar Media finds that Love Island was the most talked about TV series of 2018
IBC
Unlocking the value of data
Kantar Media is showing the Return Path Data (RPD) and Synchronised Experience technology SyncNow at IBC for the first time since acquiring its developer,...
IBC
OPINION: Unlocking the value of the RPD set-top box
Nick Burfitt, global director of audience targeting, Kantar Media explains why pay-TV operators are embracing Return Path Data In Asia, Return Path Data (RPD)...
IBC
Watermarks to deter pirates
NexGuard, the content protection arm of Civolution, is demonstrating forensic watermarking technologies at IBC for cinema, pre-release, pay-TV, live sports and online. Being showcased...
Business
Teletrax exits Civolution following 4C acquisition
Civolution to focus on its NexGuard Forensic Watermarking business following the completion of the sale of its Teletrax business to 4C
Business
Interviews
Watching TV ‘when, where, what and how you want it’
Amir Aharonovitch, VP of marketing for VBox Communications, spoke with Holly Ashford about the new system, and changing trends in TV consumption
Business
A Year in the Life of TV and Twitter
Kantar Media provides an in-depth look at the relationship between what we say and read about on Twitter and what we watch in the...
News
Analysis
The TV social media uprising
Social media provides a powerful platform for content creators and advertising agencies to get closer to their audiences, writes Keith Bedford, managing director at...
Business
Tablet is top choice for TV catch-up
Tablets have become mainstream consumer devices with more than half of 16-44 year-olds now having access to them, reports Kantar Media’s syndicated study, futurePROOF.