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Vitec, Zest Technologies form strategic partnership

The two companies will work together to offer complete end-to-end workflow solutions for the broadcast market

Vitec has formed a partnership with Zest Technologies to offer complete end-to-end workflow solutions for the broadcast market.

Zest Technologies was recently launched by former Garland Partners CEO Lorna Garrett.

“Our broadcast product range has been evolving in our desire to work with a market leader who can add value end to end, and not be simply a reseller, Zest Technologies is a great fit.” said Mark Rushton, business development director at Vitec.

“Lorna has a wealth of relevant experience, and we have many shared values. She has the knowledge, enthusiasm and expertise to provide us with the best solutions and to help Vitec gain further traction in the sectors. Our combined strengths allow us to jointly tailor solutions and workflows, not just push products, that offer best value for existing and prospective clients.”

“Broadcast applications are a demanding environment,” added Garrett. “Products have to be fit for purpose, both for the circumstances in which they will be used and in the results they will deliver. Vitec fits the bill on both counts, and I’m delighted to include them in Zest’s portfolio of solutions.”