Dolby Vision, a complement to both HD and 4K, is a new imaging technology that helps content creators and television manufacturers deliver a dramatically different visual experience – astonishing brightness, incomparable contrast, and captivating colour – that brings entertainment to life before your eyes via over-the-top (OTT) online streaming, broadcast, and gaming applications.
“The future of imaging and television is full of amazing possibilities, and we’re eager to expand our partnership with Dolby to deliver a steady pipeline of Dolby Vision titles, starting with Edge of Tomorrow, Into the Storm, and The Lego Movie, to consumers in 2015,” said Jim Wuthrich, president, Americas, Warner Bros. Home Entertainment. “By leveraging Dolby Vision to unlock artistic intent in a completely new way, we are able to provide home audiences around the world with dramatically enhanced picture quality that fully engages their senses and brings Warner Bros. movies to life in their living room.”
The initial lineup of titles has been remastered on the FilmLight Baselight system, for the first time using Dolby Vision, and includes greater brightness in a fuller palette of rich new colours and deeper nuanced darks never before seen on TV. Dolby and Warner Bros. are collaborating to prepare the initial slate of titles in time for the launch of Dolby Vision technology enabled TVs, as well as a pipeline of additional catalogue and new release titles throughout 2015.
An end-to-end solution, Dolby Vision works from content creation to distribution and playback, and it is already receiving support from critical points in the ecosystem including A-list Hollywood directors, executives at major studios, OTT service providers, TV manufacturers, and operators worldwide.
“Dolby is thrilled to offer a technology that enables consumers to enjoy the filmmaker’s creative intent via an expanded colour palette, enhanced dynamic range, and dramatically increased contrast ratio. This lets viewers experience greater detail and more lifelike images than ever before,” said Curt Behlmer, senior vice president, content solutions and industry relations, Dolby Laboratories. “Now with Dolby Vision enabled displays, TV manufacturers can offer consumers who purchase Warner Bros. movies in Dolby Vision a dramatically improved visual experience that engages their senses, regardless of screen size or viewing distance.”