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DAZN packs a punch with Matchroom boxing deal

Matchroom Media will be responsible for all live production

Sports streamer DAZN has signed a five year deal with boxing promoter Matchroom, which will see at least 16 fights a year available to the streamer’s UK subscribers.

The two companies already work together in Italy, Spain and the United States,

The new deal will begin in July 2021, and will begin by building on existing DAZN content alongside, highlights, clips, interviews, behind-the-scenes content, and classic fights.

Matchroom Media will be responsible for live production of the fights, working in close collaboration with DAZN.

DAZN co-CEO James Rushton said: “This historic deal builds on the success and momentum of our long-term partnership with Matchroom around the world and solidifies DAZN at the forefront of the global sports streaming era.

“Together, we are committed to building the new home of boxing in the UK and Ireland while continuing to grow the global home of boxing in a way that matches today’s evolving viewing habits and brings fans all over the world more of the most premium live action, more round-the-clock global storytelling, and more broadcast and content innovations – only on DAZN.”