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IMDb launches new streaming service Freedive

Offers free, ad-supported TV shows and movies on Amazon Fire TV devices

Amazon’s IMDb has launched Freedive, a streaming-video channel for Fire TV devices offering free, ad-supported TV shows and movies.

Rumours of a free IMDb service first began last October, as TVBEurope reported.

The new service is separate from Amazon’s Prime Video subscription, and includes “non-current” TV shows such as Fringe, Heroes, The Bachelor and Without a Trace. It also offers films such as Foxcatcher and Memento.

“Customers already rely on IMDb to discover movies and TV shows and decide what to watch,” said IMDb founder and CEO Col Needham. “With the launch of IMDb Freedive, they can now also watch full-length movies and TV shows on IMDb and all Amazon Fire TV devices for free. We will continue to enhance IMDb Freedive based on customer feedback and will soon make it available more widely, including on IMDb’s leading mobile apps.”

Freedive offers Amazon’s X-Ray technology, which allows viewers to access IMDb-powered additional information about a project or its stars.