Football’s international governing body FIFA is launching a new global OTT service.
The free platform, named FIFA Plus, promises to provide access to live matches from “every corner of the world”, as well as interactive games, news, tournament information, video content and more.
According to FIFA it is the first sports federation to offer such an extensive streaming and content experience to its fans.
By the end of 2022, FIFA Plus will be streaming the equivalent of 40,000 live games per year from 100 member associations across all six confederations, including 11,000 women’s matches.
The platform promises to offer live coverage from Europe’s top leagues as well as previously unserved competitions from around the world in men’s, women’s and youth football.
From launch, 1,400 matches will be live streamed monthly on FIFA Plus, said the organisation.
“FIFA Plus represents the next step in our vision to make football truly global and inclusive, and it underpins FIFA’s core mission of expanding and developing football globally,” said FIFA president Gianni Infantino.
“This project represents a cultural shift in the way different types of football fans want to connect with and explore the global game and has been a fundamental part of my Vision 2020-2023. It will accelerate the democratisation of football and we are delighted to share it with fans.”