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Flowics, Harmonic bring graphic overlays into the cloud

Content producers can use the Flowics Graphics cloud-based graphics engine to enhance or personalise video feeds with data-driven HTML5 graphics directly in the cloud

Flowics has announced a new technology partnership with Harmonic to allow customers to add graphics created in the former’s platform to video feeds streaming on channels originating from the latter’s VOS 360 cloud SaaS platform and Spectrum X Advanced Media Server.

According to the companies, the VOS 360 platform receives content at the source, transfers it to the cloud and then sends it to a viewer’s screen with an improved quality of experience, reduced latency and encoding efficiency.

The Spectrum X Advanced Media Server is a software-based solution that allows clients to expand storage easily and to add new codecs and other advanced features, they added.

The Flowics-Harmonic collaboration provides an easy way to add graphic overlays to video, said the companies. Content producers can use the Flowics Graphics cloud-based graphics engine to enhance or personalise video feeds with data-driven HTML5 graphics directly in the cloud.

Those graphic overlays can then be added to channels set up in Harmonic’s solutions, enabling branding continuity between all components from production to distribution.