Eleven Sports has reached an agreement to provide services to FIFA to add live matches from FIFA’s member associations to its new streaming service, FIFA Plus.
Matches from over 90 member associations across the men’s, women’s and youth game will be showcased on the platform, with women’s football set to make up more than a third of the live content offering and growing.
Eleven will provide production, delivery and distribution of the platform’s live content, as well as helping to support the creation of commercial opportunities. Its proprietary streaming technology will power live matches on FIFA Plus.
Pedro Presa, Eleven Group chief advisor for DTC and strategic projects, said: “We’re thrilled to work with FIFA Plus to power this revolutionary new service for football fans. We are particularly proud that the new service will make the women’s game more accessible to fans than ever, comprising more than one-third of all live games streamed each year.”
Among the competitions set to stream on FIFA Plus are the Danish Superliga, Polish Ekstraklasa, Italian Women’s Serie B, UNCAF Club Championships and USL W League.
FIFA announced plans to launch its OTT platform earlier this week, promising to provide access to live matches from “every corner of the world”, as well as interactive games, news, tournament information, video content and more.