IMG will manage the incoming live match feed, studio presentation and highlight programming for the BBC’s 33 fixtures from this summer’s FIFA Women’s World Cup, including the final and semi-final stages.
IMG will also have a dedicated production team embedded in the England Lionesses’ camp to create exclusive content for the BBC’s digital and news channels.
The BBC is sharing the rights to the tournament, which kicks off on 20th July, with ITV.
Barney Francis, executive vice president and head of global production at IMG, said: “The entire nation will be watching this summer’s World Cup with anticipation and excitement.
“We’re proud to bring viewers all the best live action and thrilling highlights through IMG’s coverage on the BBC, so fans can experience the Lionesses’ journey from home.”
