The number of pay-TV subscribers in Western Europe is forecast to drop below 100 million by 2025, according to Digital TV Research.
The research projected that Western European pay-TV subscribers will fall by 2.6 per cent between 2019 and 2025, with revenues down by 12.5 per cent.
The report also found:
- Western Europe will have 99.86 million pay-TV subscribers by 2025
- All but four of the 18 countries covered by Digital TV Research will lose pay-TV subscribers between 2019 and 2025
- Germany will decline by the most (down by 871,000), followed by the UK (785,000)
“IPTV is gaining subscribers at the expense of the other pay-TV platforms,” said Simon Murray, principal analyst at Digital TV Research. “It overtook satellite TV in 2015 and will do the same to cable by 2023.”
