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NeuLion acquires Saffron to ‘transform’ OTT

Technology product and service provider NeuLion has completed the acquisition of Saffron Digital. Neulion, which specialises in the broadcasting, distribution and monetisation

Technology product and service provider NeuLion has completed the acquisition of Saffron Digital.

Neulion, which specialises in the broadcasting, distribution and monetisation of live and on-demand digital video content to internet-enabled devices, stated that the ‘combined synergies’ of both companies can transform OTT challenges faced by owners and rights holders of live and on-demand content and turn them into solutions.

The Saffron Digital platform supports advanced implementations of SVoD and ad-supported VoD.

“The OTT video market is accelerating rapidly in the US, Europe and other parts of the world, and represents a large and growing addressable market for the combined company,” said Roy Reichbach, president and CEO of NeuLion.

“The integrated company can offer owners and rights holders of sports and entertainment a complete end-to-end solution for both live and on-demand content that is a clear market leader.”

Jason Keane, CEO of Saffron Digital, added, “We are excited to join NeuLion. As part of NeuLion, we can now offer our customers a compelling OTT platform for all premium digital content with support for all types of business models.”