Evertz has announced the acquisition of Norwegian direct-to-consumer interactive graphics company, Ease Live AS (formerly Sixty AS).
The acquisition includes the company’s interactive graphic overlays platform, expertise and patents.
According to Evertz, the acquisition of Ease Live AS complements its Cloud-based solutions and will provide customers with enhanced direct to consumer dynamic engagement solutions for live sports, playout and mobile platforms.
The Ease Live AS software-as-a-service (SAAS) technology platform and engineering team will now operate as a subsidiary of Evertz.
“Digital has become the priority for our entertainment, sports and news customers, so we are excited to bring interactive graphics to the edge,” said Romolo Magarelli, CEO of Evertz. “Our customers are looking for fast implementations of graphics that can drive new ways to engage their audiences.”
“Ease Live AS over the last three years, through Sixty AS and prior to acquisition, has expanded its capabilities with its customers. We specialise in creating and distributing new content experiences. Our interactive TV graphics platform enables connected devices to become interactive and personalised – all in the hands of the end users. It’s all about delivering better viewing experiences on top of what has already been invested in OTT,” said Kjetil Horneland, CEO, Ease Live AS. “We are excited to be part of the Evertz family adding significant fire power to our growth.”