Accedo is joining forces with AI-driven video technology company Magnifi by Videoverse to bring AI-powered sports highlights to the Android TV framework, Accedo Launcher.
Accedo Launcher is a Google-certified product framework that enables global TV operators to replace the standard Android TV Operator Tier Launcher with a consistent set-top box Android TV experience customised to their brand, said the company.
The integration of Magnifi’s SaaS platform into Accedo Launcher will enable content owners and right-holders to extract automated AI-powered highlights and key moments from sports events for delivery to end users.
Speaking about the partnership, Bleuenn Le Goffic, VP strategy and business development, Accedo, commented: “There is a growing demand from sports fans for real-time access to short-form videos showing highlights and key moments from sports events. This integration will enable Accedo Launcher customers to improve engagement by meeting that demand in a cost-effective way. As more TV operators and broadcasters move to cloud-based workflows, seamless integration has become a critical requirement, and this partnership delivers on that front too.”
Meghna Krishna, CRO, Magnifi by VideoVerse, added: “This collaboration between Magnifi and Accedo will not only enhance users’ workflow efficiency but will also improve sports fans’ engagement while delivering the required content. With our AI-powered platform, we’re committed to empowering customers to meet the evolving demands of sports fans by providing real-time highlights and short videos”.