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Red Bull Racing stages Formula 1’s first virtual production shoot

XPLOR and Final Pixel partnered to shoot a special film to unveil the team's new car to the world's press

Red Bull Racing has worked with Yorkshire-based Production Park to film Formula 1’s first virtual production project.

XPLOR and Final Pixel partnered to shoot a special film to unveil the team’s new car to the world’s press.

The car was filmed at Production Park’s virtual production studio, with the project blending real archive footage, video plats and drone footage shot across multiple locations in America with Unreal Engine-produced scenes, CGI and visual effects.

Speaking about the project, Phil Adlam, head of XPLOR at Production Park said: “Hosting an F1 car at Production Park for the first ever Formula 1 virtual production shoot was a dream job for our team at XPLOR.

“It’s also great to work on a project that shows the exceptional potential of what we can deliver from our studios here at Production Park.”

Michael McKenna CEO & director of VP at Final Pixel added: “Virtual production was the perfect solution here because it allowed us to do things with the car and show it in a way that otherwise would have been totally unachievable. We took Oracle Red Bull’s RB19 through the Nevada desert, into Miami and past the Kennedy Space Station – all without leaving the comfort of the studio in Wakefield!”