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‘Thinnest consumer device’ honoured

The independent jury of the Red Dot Design Awards has awarded the label ‘Best of the Best’ to ruwido for its leaf input device.

Launched at IBC last year, leaf is described as fusing the essence of design with innovative technology.

The anodised remote control has an in-built keypad, and features integrated speech transmission to allow searching for known content in a more natural way. Measuring 2.97mm, it has a silhouette thinner than a coin cell and is currently, the company claims, the world’s thinnest consumer electronic device.

The multimodal device is manufactured using high quality aluminium and carbon and offers advantages such as haptic feedback. It features data transmission via infrared and Bluetooth Low Energy.

Ferdinand Maier, CEO, ruwido, said, the company was “truly honoured to have been given such a high mark of excellence”.

“In today’s TV landscape, interaction mechanisms must be enhanced and improved to meet the user’s needs in order to make content more easily accessible,” he continued.

“Yet it is just as important to create a device that is a joy to own and a joy to use, and that users would give pride of place to in their living room are passionate about precise technology and manufacturing, and this award shows that combining a straightforward design with innovative functionality focused on pure usability, can touch the emotions of the user.”

The device can be seen as the direct result of ruwido’s ‘thinsizing’ approach, the company claimed.

Contrary to today’s common business practice of combining as many technologies, protocols and input modalities as possible, ruwido said that thinsizing allows it to carefully remove the unnecessary components from the mass of technological options, and to focus on the essentials of how users want to interact in and with their TV environment.