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A galaxy of Feature Areas to explore

Signature to the unique character of the IBC show are the array of free-to-attend Feature Areas which are designed to reflect the constant evolution of the industry.

Embedded among the Halls and carefully curated to interlock with the themes and trends energising the IBC2015 Conference and Exhibition, each added value Feature Area will enrich your 360-degree understanding of a topic or technology.

They include the IBC Big Screen Experience which is extended this year to incorporate a full programme comprising exhibitor demonstrations, conference sessions and exclusive blockbuster screenings to explore the very latest developments in digital cinema.

Don’t just read about it – bare witness to the very latest theatrical technology and cutting edge content creation techniques at our custom-built auditorium.
The sessions on the IBC Big Screen are hosted by world leaders in their field and are free to all visitors.

Also free for everyone are the popular show discovery sessions ‘What Caught My Eye’ guided by media experts; and New Disruptors, a brand new Conference stream which explores exciting developments in emergent technology.

Editorial grammar for virtual reality (VR) storytelling and blue sky research into animation and VFX delivered by Markus Gross, director of Disney’s Research Lab in Zurich, are some of the tantalising free sessions on offer.

If VR grabs your attention then you need to immerse yourself at IBC Future Zone where augmented, virtual and mixed reality take centre stage. This is where to spot disruptive technologies before they impact the commercial scene and houses many groundbreaking prototypes, experiments and highly respected Technical Papers liberated by IBC from the world’s leading academic and broadcast R&D labs.

IP is no longer an experiment. Learn how the technology is being applied by end users who reveal the challenges faced and issues still to battle in migrating systems and workflows to the Cloud, using big data and building IP networks, at IBC Content Everywhere Technology in Action Theatre (Hall 3), another new Feature Area for IBC2015.

Demonstrations and workflow models are the order of the day at IBC Content Everywhere Europe Hub (in Hall 14), a dedicated exhibition and theatre programme where you can evaluate what cloud, data and social media tools means for your business.

Genius Digital helps you turn a big data harvest into meaningful action, while ContentWise shows how autopilot personalisation creates emotionally engaging multiscreen TV. Also at the Hub: navigate the multi-DRM maze and tackle piracy protection with Axinom and TMG.

Also new to IBC2015 is the IBC Launch Pad. Located near Hall 14, it is reserved for first-time IBC exhibitors who will be shining a spotlight on the mega-trend toward IP-based infrastructure and software tools which are transforming the industry. Check it out – you may get to the next big thing before anyone else does!

No visit to IBC is complete without a celebration of the very best this industry has to offer. For IBC that means a testament to collaboration among industry partners and end-users to recalibrate what is possible in content creation, management and delivery.

This year the International Olympic Committee receives a special honour while Disney/ABC, the BBC, ESPN and Pac12 Networks battle for international recognition for their work in virtual production.

The IBC Awards is a fantastic occasion guaranteed to get everyone buzzing so put 18:30 Sunday 13 September [RAI Auditorium] in
your diary.

Make sure you explore all that IBC has to offer across six days of groundbreaking insight and innovation.