Pixotope has announced the appointments of Phil Ventre as vice president of strategy and global business development, and Vivian Yu as marketing director, APAC and global sales enablement lead. The company said that the two will “leverage their individual networks and expertise in the media and entertainment industry to tackle the pain points of the growing broadcast market and APAC region”.
Ventre has perviously held sales, marketing, and business development roles with Avid, Ross Video, Disguise, and most recently, New York City-based Silver Spoon Animation. Similarly, Yu’s experience also includes marketing roles with Avid and Ross Video.
“The more that audiences are exposed to immersive content created with virtual production techniques, the more they come to expect it in every piece of media they consume,” said Ventre. “More than just expecting it, they’re expecting the same impact seen in high-end feature films; Pixotope is making that a reality. I’m incredibly excited to join the team and work with them to address the demands of the market.”
Yu added, “It speaks volumes that Pixotope already has a significant customer base in APAC with leading organizations such as China’s CCTV, Singapore’s Anomalyst Studio, Korea’s KBS, and Thailand’s Amarin TV already leveraging our technology to elevate their productions. I look forward to supporting our existing customers and welcoming new ones by fostering a community that inspires and connects end users to the opportunities that Pixotope virtual production solutions can offer.”