Nordic streaming company Viaplay, part of the NENT Group, is opening a new tech hub in Barcelona which aims to boost the company’s innovation capacity and international development presence.
According to the company, the hub will focus on product management, design and front- and back-end development to support its ongoing international expansion.
Viaplay predicts it will be available in at least 16 countries by the end of 2023 and is aiming to reach approximately 12 million subscribers by the end of 2025.
The Barcelona hub will be operational from June 2022, said Viaplay.
Anders Jensen, NENT group president and CEO, said: “Viaplay is one of the world’s fastest-growing and most exciting tech and entertainment companies. The scalability and robustness of our streaming platform make our expansion possible, and in turn require us to attract and retain the best talents. This is crucial for our success, and to ensure we continue to lead and innovate. Establishing Viaplay in Barcelona’s thriving tech scene will benefit our business, people and viewers.”
Kaj af Kleen, NENT group chief technology and product officer added: “Our state-of-the-art hub will allow Viaplay to tap into a new global talent pool. We will become even more competitive as an employer and be able to innovate even faster. At the same time, this is a great opportunity for people across our company to spend time working in this amazing city.”