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BBC and ITV to launch ‘Netflix rival’

Expected to make classic British shows available to subscribers

The BBC and ITV have paired up to launch a new streaming service, according to the Sunday Times.

Speculated to act as a rival to Netflix, the planned SVoD is expected to make shows like Absolutely Fabulous, Fawlty Towers and Midsomer Murders available on demand.

Negotiations between the two channels have reportedly been going on for over a year, with a formal announcement expected on Wednesday 27th February.

ITV and the BBC previously launched the streaming platform Britbox in America, which has attracted more than 400,000 subscribers in 2017.

Calls for a “British Netflix” have grown over the last year, including backing from Ofcom CEO Sharon White and ITV CEO Carolyn McCall.