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ARRI divests global rental business

The new standalone rental group, led by Dana Harrison as CEO, will transition to its own brand following completion of the transaction

ARRI has entered an agreement to sell its worldwide rental operations to H2 Equity Partners as part of a management buy-out.

The divestiture forms part of a planned element of ARRI’s strategic development, aiming to resolve a structural conflict of interest between the company’s manufacturing and rental elements, said the company. ARRI intends to sharpen focus on the development, production and commercialisation of its product portfolio, strengthening its position in the media and entertainment industry.

Thomas Riedel, founder and owner of Riedel Communications, which recently acquired ARRI, said, “This transaction is a milestone in ARRI’s strategic transformation and future positioning. It enables us to direct our investments even more specifically toward the further development of our technologies and new growth areas. At the same time, it allows the rental business to continue to develop independently and to unlock additional market potential.”

The global rental business will continue to work closely with ARRI, ensuring continuity of service and enabling customer feedback to flow into the development of new products and solutions. Illumination Dynamics will remain part of ARRI and is not included in the transaction, said the company.

Aiming to maintain continuity of expertise, leadership and customer service, the management buy-out is led by ARRI Rental’s UK leadership team of Dana Harrison, Russell Allen and Tamim Essaji, in partnership with H2 Equity Partners.

Dana Harrison, CEO of the divested global rental operation

Harrison, who will serve as CEO of the global rental business, said, “For myself and the team, this is far more than a change of ownership; it’s a commitment. Our customers will see the same teams, the same standards, and the same dedication they have always relied on, but now with the focus and freedom of a business that’s ours to grow. With H2 Equity Partners as our partners, we are exceptionally well placed to invest, expand into new markets and deepen the relationships that define us. We are also pleased to continue working closely with ARRI as our technology partner.”

Patrick Kalverboer, managing partner of H2 Equity Partners, added, “ARRI Rental has a strong market position, excellent customer relationships and a highly qualified team. The transaction is an excellent fit with our investment strategy. Together with the existing management team, we intend to continue the company’s successful development and unlock additional growth opportunities. At the same time, we look forward to continuing our close collaboration with ARRI as a leading technology partner to the industry.”

The new standalone rental group will transition to its own brand after a customary transition period. Financial details have not been disclosed.