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Matchroom Sport, StreamAMG team up for OTT platform

Matchroom Live will host a selection of 12 sports through a dedicated website and iOS/Android apps

Matchroom Sport has announced a global OTT platform built and powered by StreamAMG.

Matchroom Live will host a selection of 12 sports through a dedicated website and iOS/Android apps. A ‘QuadPlay’ feature also allows users to watch up to four live events at once.

StreamAMG has supplied a commercial strategy offering subscription packages and pay-per-view options, while Matchroom Sport will be able to deploy subscription-funded, sponsorship-funded, ad-funded or hybrid models by sport and territory.

Launching this spring, Matchroom Live will offer live broadcasts of Matchroom Sport events in non-broadcast territories, including the World Darts Championship and Premier League Darts, Pool’s Mosconi Cup and World Pool Championship, plus the World Snooker Championship and The Masters.

Additional programming includes event highlights, full replays and a catalogue of on-demand content covering Matchroom’s portfolio of events, available worldwide for free.

StreamAMG’s StreamPlay solution combines a suite of video technology to offer a full OTT service and handle all aspects of sports streaming, from live production and global delivery to on-demand video content management and user management.

“Matchroom Live will allow us to reach new audiences, grow our international presence and offer world-class entertainment for fans across the globe,” said Matchroom Sport chairman Barry Hearn. “StreamAMG’s track record makes them a fantastic partner to launch this service and provide an excellent experience for viewers worldwide.”

“This is a unique platform with a unique offering,” added StreamAMG CEO Hugo Sharman. “Matchroom Sport have always been quick to adopt new technology and new business models, and we’re delighted to support their ambition.”