ITV and Magnite enable AI ad creation in ‘under 30 seconds’
Leveraging Magnite's technology, ITV's new GenAI Ads Manager platform aims to widen the market for new-to-TV advertisers
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Leveraging Magnite's technology, ITV's new GenAI Ads Manager platform aims to widen the market for new-to-TV advertisers
Rebecca Ackers, VP, Commercial, UK, at Magnite, discusses how she became "hooked" by the media industry, and why it's important to be open to...
The report has been published by the European Programmatic TV Initiative (EPTVI) and includes a five-point action plan that aims to unlock growth and...
The update aims to provide media owners with enhanced tools for streamlined workflows and smarter yield optimisation
Deal will create the largest independent CTV and video advertising platform in the programmatic marketplace