A new platform to help augmented reality and virtual reality freelancers find work has been launched by Blend Media.
The platform, Blend Market, is the first immersive marketplace dedicated to connecting those working in the AR, VR 3D and MR spectrum with brands and businesses.
The launch follows a successful beta phase where more than 700 brands and immersive technology creators signed up to the service, including global media platforms, publishers, music labels, film studios and professional services firms such as Deloitte, LADbible and Bill Kenwright Limited.
According to the company, the platform’s mission is to make immersive content, creators and solutions accessible to everyone. The platform’s features include:
- Project brief builder, guiding clients through the immersive briefing process
- Real-time chat for messaging and project communication
- File sharing for contracts, quotes and project deliverables
- Automated project workflow including payments, milestones, and approvals
- Creator portfolios
- Client and creator reviews
- Automation of the procurement process
- Project referral programme
“Immersive technology, or Extended Reality as it has become known, is an exciting, high-growth industry, with an explosion in hundreds of thousands of skilled creators. However, it is also a sector that is highly fragmented and, as such, requires an effective means of connecting,” said Blend Media founder and CEO Damian Collier.
“That’s why we first built our VR content licensing platform which has been a market leader since 2016 and why we’ve now built and launched Blend Market, to facilitate working relationships between businesses wishing to incorporate immersive solutions into their workflows and the creative professionals that can execute on those ambitions on a global scale. We look forward to enabling these fruitful partnerships through this new online marketplace.”