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Front Porch Digital selects Equinix for cloud platform launch

Front Porch Digital has selected Equinix to house its new cloud-based digital media solution LYNXs. Front Porch Digital will locate this service within the Equinix International Business Exchange data centre in London, known as LD5.

Front Porch Digital has selected Equinix to house its new cloud-based digital media solution LYNXs.

Front Porch Digital will locate this service within the Equinix International Business Exchange (IBX) data centre in London, known as LD5. “We chose to move our solutions into Equinix’s LD5 data centre as it provides the right resources in the right location,” said Front Porch Digital President and CEO Mike Knaisch. “Our LYNX platform is the first enterprise CSM solution in the content and digital media industry to embrace the cloud. Our first concern was security, and here Equinix excelled above almost every facility reviewed. Equinix was the only facility that stood head and shoulders above all others. We were also impressed with the vibrant content and digital media ecosystem within Equinix, which we are planning to take advantage of by connecting more widely to both existing customers and other potential business partners. This move represents a major opportunity for media organisations to connect with users and build additional revenue streams; Equinix not only understands our business, but can really help accelerate our growth by facilitating access to a broader market.” Dick Theunissen, chief marketing officer, Equinix Europe commented, “Our Equinix data centres give Front Porch Digital the capacity, flexibility, and network connectivity it needs for its fast growing data-rich media content. With Platform Equinix, Front Porch Digital can drive its business forward with global access to more than 4,000 businesses including broadcasters, video platforms, and other media companies, throughout the Equinix Marketplace.” www.fpdigital.com