Paramount Global has revealed it will combine Channel 5’s broadcast video-on-demand (BVoD) service, My5, with its FAST service Pluto TV in 2024.
The advertising-supported free streaming destination will give viewers in the UK access to Channel 5 content, as well as an on-demand section and curated FAST channels from Pluto TV.
The product, which will leverage Pluto TV’s technology platform, will combine BVoD, FAST, AVoD and Live TV all at once, said the company.
“We’re proud of the huge success and growth in viewing that we have seen on our BVoD service, My5. As we look ahead to an IP-delivered future, this is the right time for us to fully leverage the Paramount ecosystem and combine the reach and scale of our free-to-air network in the UK with the global success of our FAST service, Pluto TV,” said Maria Kyriacou, president, broadcast and studios, Paramount International Markets.
“We’re well underway with work on this product, and I’m incredibly excited about the content and user experience we’ll be able to offer our audiences and our advertising partners when we launch next year.”
The new platform is expected to launch in the second half of 2024.
