Sony has announced the expansion of its video verification solutions.
Aiming to address concerns over accuracy of information, Sony is extending its video verification technology across a wider range of its cameras. Following the recent release of its PXW-Z300, the world’s first authenticity-ready video camera, the company’s Alpha 1 II, Alpha 9 III, Cinema Line FX3 and FX30 will also support the recording of C2PA compliant provenance information directly into video files. The rollout is planned to continue with its interchangeable-lens cameras Alpha 7R V, Alpha 7 IV, Alpha 1 on track to be supported from November 2025 or later, and the Alpha 7S III scheduled for next year.
The company has also announced the next phase of its Camera Authenticity Solution, allowing verification of video as well as still images. Initially offered as a paid service to news organisations, the system uses proprietary metadata to confirm real subjects are being depicted. Additionally, a trim function quickly verifies video segments while ensuring authenticity signatures are preserved, making it efficient for large video files.
As a steering committee member of the Coalition for Content Provenance and Authenticity (C2PA), Sony’s Camera Authenticity Solution features C2PA standard compliance in addition to proprietary digital signature technology and metadata utilisation including 3D depth information and image tampering verification. Sony’s verification and validation technology has been developed in collaboration with the BBC’s Research and Development Department.
Sony’s Ci Media Cloud collaboration platform will also now display C2PA-compliant digital signature information, further enabling content authenticity for news organisations.