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Content manager brings UHD to media mix

Enhanced production and delivery capabilities are promised in WinMedia version 2.15, a MAM-based platform covering content creation from ingest through to automated playout, archive, multiplatform delivery and interaction with social media sites.

This 2015 release adds support for Ultra HD content, enabling broadcasters to create and archive high-resolution UHD files, while maintaining high-quality output through their traditional and OTT broadcast platforms.

Offering several new features and applications, version 2.15 allows broadcasters to manage their TV, radio, web and social media activities from a single platform.

Highlights include a revised GUI, optimised audio and video quality, advanced on-air blank detection for added security, time zone management and automatic clips creation for easy repurposing.

Fully integrated with WinMedia 2015, WinMedia Web offers broadcasters a customisable web template and mobile application.

WinMedia claimed it combined web and mobile features in a cost-effective package, allowing TV stations to increase their audience and their advertising revenues.

The company said visitor experiences would also be enriched by a player broadcasting live shows, ad blocks, playlists, podcasts, news updates and more.

Also featured at IBC are WinBizz and WinPublish. WinBizz optimises business management and realtime online ad booking as well as TV and Radio sales.

The WinPublish module streamlines publishing on multiple platforms and provides a complete suite for the creation and playout of high-quality graphics, according to the company.