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NewBay Connect: Advanced HEVC encoding considerations

Telestream specialises in products that make it possible to get video content to any audience regardless of how it is created, distributed or viewed, and the company has a number of white papers featured on the NewBay Connect website

Telestream specialises in products that make it possible to get video content to any audience regardless of how it is created, distributed or viewed, and the company has a number of white papers featured on the NewBay Connect website. Launched last summer, the digital resource centre offers members a comprehensive online library of white papers, analyst reports, case studies, briefings, tutorials and more.

The introduction to Telestream’s white paper, ‘Advanced HEVC encoding considerations’ can be found below and the document can be downloaded in full here.

In recent years, consumer electronics manufacturers have released a flood of video consumption devices, ranging from large, high resolution televisions to powerful second screen viewing devices in every person’s palm or pocket. Modern video consumption is ultimately the product not only of spectacular viewing devices, but of a continuous drive for ever more efficient file formats that can deliver diverse and high-quality video services for those devices to consume.

Thus MPEG-1 yielded to MPEG-2, which became the foundation for digital television delivered to millions of cable, DBS and terrestrial viewers. During the last decade, MPEG-2 has had to share the stage with MPEG-4, also known as H.264 or AVC, which enabled greater diversity of services to be delivered to the home and provided the efficiency and quality needed to light up tablets, phones and PCs.

H.264 has been an enabling technology that has allowed for the birth and development of new viewing habits. It has served as an effective bridge between the relatively demanding requirements of traditional TV and has supported the emergence of high definition television. It has also provided the flexibility and efficiency for current distribution models.

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