NAGRA and MTM have announced the launch of the 2019 Pay-TV Innovation Forum.
Running from March to September, the programme will research the challenges facing pay-TV service providers and the ways in which they can future-proof their business.
The initiative includes in-depth interviews, a global survey with leading industry executives and a special report on the growth of premium sport OTT services around the world. The final report will be launched at IBC in September 2019.
The 2019 edition will cover:
- OTT growth: examining the impact on pay-TV operators of the growth in OTT services, particularly in the area of sports
- Data and analytics: investigating how operators are using data and analytics, AI and machine learning to innovate services
- Piracy: tackling content theft, particularly in the area of premium sports
- Pay-TV transformation: identifying the steps pay-TV businesses are taking to transform their organisations
“In the fourth year of the programme, we are strategically introducing new themes and analysing their impact on the current state of the pay-TV industry,” said Simon Trudelle, senior director product marketing at NAGRA. “This expanded focus will provide operators and content owners with a concise view of the current trends, innovations and investment strategies that are shaping the industry both regionally and globally.”
“As disruption and competition in the pay-TV industry continue to intensify, operators and content owners need to carefully consider the strategies, business models and services that will enable them to maintain growth,” added Jon Watts, MTM managing partner.