Ericsson has just opened its new broadcast and media services facility in Boulogne-Billancourt near Paris. Mediadome houses a 3,000sqm TV facility as well as the offices of Canal+Overseas. The centre currently manages production, post production and distribution of 30 television channels, as well as non-linear, on-demand services.
The new centre is part of Ericsson’s strategy to grow its business in France and support the transformation of the broadcast and media services industry: video will account for more than half of all mobile data traffic by 2020, according to the latest Ericsson Mobility Report.
Jacques du Puy, head of Canal+ Overseas, said: “As a leader in the creation and distribution of premium and thematic channels, our core focus is on producing the quality content and programming that our customers rely on to keep them informed and up-to-date. We therefore need a partner we can trust to manage the ingestion, technical production and playout for our 22 core channels. Ericsson’s expertise in both broadcasting and managed services allows us to deliver premium-quality services to our subscribers.”
The company has developed the Mediadome facility to provide services to multiple customers and be an integral part of the network of other broadcast and media centres, and to develop services and expertise both inside and outside of France, and integrate its capabilities with those of Red Bee Media.
Thorsten Sauer, head of broadcast and media services, Ericsson, added: “For Ericsson, it is very important to be close to our customers while providing them with the benefits of the global scale and capability of our company. Viewers increasingly have the opportunity to watch their favourite content on a smartphone or tablet. This is having a significant impact on media consumption patterns and is driving rapid development in broadcast technologies. As a leading provider in this area, Ericsson offers a wide range of services to support this transformation. Mediadome is a landmark in this development and our capability strategy.”