Shed Media, NBCUniversal International Television Production and UKTV will join the British Academy of Film and Television Arts (BAFTA) Albert Consortium. Formed in 2011, the Consortium is the industry body for environmental sustainability within television production. The three companies join existing members ITV, BBC, Sky, Channel 4, Kudos, IMG, Twofour, Endemol and all3media.
The Consortium aims to increase awareness of the environmental impact of the production process in the UK, and oversees a number of projects related to sustainable production, including the recently launched albert+ certification.
albert+ educates the UK’s production base in low carbon production methods, providing support to programme teams and evaluating and rewarding productions. The certification is awarded to programmes that meet strict environmental criteria and whose senior staff members take a strong lead on sustainability while measuring their carbon footprint and adopting low-carbon production techniques.
“Pooling experience and resources are effective ways of addressing an industry issue, so we are delighted to welcome more companies to the Consortium,” said Kevin Price, chief operating officer of BAFTA.
Leah Milton, UKTV head of production, commented: “UKTV’s commitment to sustainability is reflective of the passionate, imaginative and creative culture of the company and our staff. We are delighted to have joined the BAFTA Albert Consortium and are dedicated to ensuring all programmes we commission address the issue.”