LaLiga has reached an agreement with Dorna Sports to use its own anti-piracy tools to monitor and eliminate illegal MotoGP and WorldSBK audiovisual content hosted on social networks, digital platforms and mobile apps.
The Spanish league’s human, technical and legal resources will also be employed to monitor and de-index pages that illegally publish Dorna Sports content from search engines. The tools created by the LaLiga technological content protection team also allow the tracking, pursuit and compilation of legal evidence in order to fight illegal transmissions via IPTV and cardsharing.
Speaking about the deal, Javier Tebas, president of LaLiga, said: “With this alliance, LaLiga extends its commitment to fighting audiovisual piracy. Joining with Dorna Sports motivates us to keep working to protect competitions’ audiovisual value. Fighting against piracy is a top priority for LaLiga and we’ll continue to invest in technical tools and human resources to keep advancing in this field.”
Manel Arroyo, managing director of Dorna Sports, added: “The signing of this agreement between LaLiga and Dorna Sports shows our complete commitment to the fight against piracy. The protection of audiovisual rights is and always has been of utmost importance for us because, due to the exclusive and attractive nature of the content we produce, it suffers much more from the consequences of piracy. Both MotoGP and WorldSBK will greatly benefit from the tools created by LaLiga’s technological protection team, which is a global point of reference and therefore a guarantee of security for our championships.”
