Mission’s Digital screening and grading room, based at Shepperton Studios, has become the first in the UK to receive HDR Vivid certification.
It is equipped with a Christie DCI projector on a 4-metre screen, a 31-inch Sony HDR/SDR reference monitor, and most recently, a 77-inch UHD 4K HDR display.
The display supports HDR10 and HDR10+ and fully integrates HDR Vivid, achieving peak brightness of up to 1,600 nits, enabling the company to offer an end-to-end HDR Vivid workflow—from grading and mastering through to consumer-level playback demonstrations on HDR Vivid-enabled televisions.
Vincent Zhang, secretary-general of the UHD World Association (UWA) said: “As the first HDR Vivid-certified grading facility in the UK, [Mission’s] pioneering practice and achievements hold landmark significance for the development of the global UHD ecosystem. We look forward to deepening our collaboration with Mission to demonstrate how HDR Vivid empowers creators in content production, and how optimising content distribution and presentation can deliver richer, more diverse, and deeply immersive audiovisual experiences for audiences worldwide.”
Kevin Shaw, Mission’s head of colour, added: “HDR Vivid allows us to provide filmmakers and studios with cutting-edge tools to ensure their creative vision is presented exactly as intended—whether for global audiences or specifically for the rapidly growing Chinese market. With our HDR Vivid mastering capabilities and the ability to showcase consumer playback on HDR Vivid televisions, we can demonstrate the true end-to-end value of the format. We are proud to collaborate with UWA to showcase these capabilities.”
