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A+E Networks EMEA moves media supply chain to the cloud

Content arrives in the evening from the United States and is processed overnight and ready for operators in the morning, accelerating the workflow by six to 10 hours

A+E Networks EMEA has deployed SDVI’s Rally media supply chain management platform to modernise its operations and move its media supply chain to the cloud.

The media supply chain at A+E Networks EMEA handles 27 linear feeds and 60 VoD platforms, with content in 24 languages.

The broadcaster is using Rally to automate and streamline workflows for long-form content sourcing, processing, localisation, enrichment, storage, and distribution.

Content arrives in the evening from the United States and is processed overnight and ready for operators in the morning, accelerating the workflow by six to 10 hours.

“Rally is enabling us to shift from siloed operations to an integrated cloud-based supply chain with which we’re realising the increased flexibility, speed, and control we need to support our EMEA operations,” said Jan-Hendrik Hein, vice president of media operations at A+E Networks EMEA.

“Data-driven automated workflows have already allowed us to reduce repetitive manual tasks significantly and free up skilled operators to focus on where they can add even greater value. As content comes in from suppliers, for example, we’ve reduced the manual touches across the workflow from 16 to just four.”

Matt Westrup, CTO for A+E Networks EMEA added: “As we modernise our estate, bringing our supply chain into a cloud-native, SaaS platform is a key part of unlocking greater transparency, flexibility, and simplicity and to connect across our technology and partners. With Rally we are achieving that, meaning we can be more data-driven, more automated, and ultimately deliver time back to our talented teams to do what they do best.”