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MagentaTV scores with virtual production during FIFA World Cup

The XR LED Studio will be a central element of the OTT service's coverage

Deutsche Telekom’s MagentaTV is relying on technology from Plazamedia for its FIFA World Cup coverage, including 33 metre-wide LED screen.

The XR LED Studio will be a central element of the OTT service’s coverage, combining real set architecture and physical media feeds with a digitally generated, virtual extension in a 360° world.

The 350-square-metre studio set, which is based in Ismaning, includes four cameras that will capture both the virtual and real elements in real-time.

MagentaTV will broadcast every single match of the 2022 FIFA World Cup on six channels in UHD and HD.

The LED wall will employ Unreal Engine to create a backdrop of Doha Bay in Qatar, with the studio ceiling replaced by an augmented reality starry sky driven by Unreal Engine and Vizrt’s Viz Engine. All camera movements will be tracked and transferred to the render engines using Mo-Sys Startracker and Mo-Sys bMRo systems.

Jens Friedrichs, chairman of Plazamedia said: “After the UEFA EURO in 2021, we are producing the 2022 FIFA World Cup, the world’s biggest sports event of the year, for MagentaTV. We seize this opportunity to launch our innovative XR LED studio for creating completely new possibilities in studio productions here in Munich.”