Evertz is launching its live production, Media Asset Management (MAM), automation and playout solutions on Google Cloud.
Among the products available is Evertz’s Emmy Award-winning DreamCatcher suite of production tools, which provides a number of services including ingest, playback, live editing, and slow-motion replay.
With Google Cloud, Evertz can provide scalable tools to allow production teams from anywhere to create highlight clips, playlists, and replays from multiple angles, said the company.
“We are excited to be working with Google Cloud to offer our customers a flexible and scalable solution that allows them to create more content, cost-effectively.” said Nima Malekmanesh, director of business development, live media solutions at Evertz. “Customers are starting to rapidly adopt managed cloud services, like Google Cloud, as part of their overall strategy for modernizing their production workflows and migrate to a pure cloud solution or a hybrid that meshes both on-premise equipment and the cloud.”
Evertz’s MAM solution Mediator-X and channel playout solution OvertureRT-LIVE are also available on Google Cloud.
“Media companies are looking for ways to generate more revenues from their content across multiple platforms. As such, our customers are seeking alternative implementation and deployment models for their content,” said Dan Turow, VP of file-based solutions. “With Mediator-X and OvertureRT Live available on Google Cloud, we can offer a solution that can be quickly deployed to address these new opportunities while reducing their overall infrastructure costs.”
“We are excited to work with Evertz, an industry leader for production and playout markets,” added Kip Schauer, global head of media and entertainment, gaming partnerships at Google Cloud. “With Evertz solutions for virtualised production and playout workflows now available on Google Cloud, customers will be able to create and deliver content to their audiences more effectively and offer the media and entertainment industry innovative and resilient solutions that are enterprise class and accessible from anywhere.”
