Emirates is allowing its airline passengers to watch the BBC’s Seven Worlds, One Planet live at the same time as its BBC One broadcast in the UK.
The company said it’s “the first time any airline has streamed a show at the same time as its TV network timeslot.”
As well as screening the episodes live every Sunday evening on board 176 aircraft, they are also available on-demand on all flights from December.
Emirates’ inflight entertainment system ‘ice’ offers up to eight live channels of sport and international news channels, including CNN, BBC World News and NHK World.
Patrick Brannelly, Emirates divisional VP, customer experience, said: “Emirates has been at the forefront of inflight technology, being the first airline to install TV screens in every seat in 1992.
“We have been streaming the world’s biggest sporting and news events on board for years so we’re pleased to raise the bar yet again and for the first time stream a captivating documentary like Seven Worlds, One Planet at the same time as the BBC.”