Signiant has acquired Levels Beyond, developer of the Reach Engine media workflow software suite. Financial terms of the deal have not been announced.
Signiant said it intends to extend the functionality of its SaaS platform with Levels Beyond’s technology, adding new capabilities to simplify and modernise workflows.
“By virtue of our underlying acceleration technology and broad-based role in the global flow of media, Signiant can provide customers with a foundation that addresses multiple supply chain challenges efficiently and at scale,” said Signiant CEO Margaret Craig. “Our SaaS platform has critical mass, it serves as the core of the B-to-B media ecosystem, and it is the ideal anchor point for adjacent media-centric functionality.”
Levels Beyond founder Art Raymond added: “We’re excited to become part of a high-growth, customer-centric software company that is committed to the media industry. Signiant’s cloud-native SaaS experience is unparalleled, and the Levels Beyond team brings complementary skills that include deep media workflow experience and extensive knowledge of third-party integrations. The combination will be unstoppable.”