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NewTek reveals new dedicated business division

NewTek has created the LightWave 3D Group, a division of NewTek, based in Burbank, California. Former NewTek VP and Head of 3D Development Rob Powers has been promoted to president of the LightWave 3D Group.

NewTek has created the LightWave 3D Group, a division of NewTek, based in Burbank, California. Former NewTek VP and Head of 3D Development Rob Powers has been promoted to president of the LightWave 3D Group. Powers will leverage his extensive experience in the visual effects and film production industries to accelerate growth worldwide for the LightWave 3D Group with new product offerings, strategic partnerships, and targeted sales and marketing initiatives. “LightWave 3D has been the secret weapon in production pipelines for the past 20 years,” said Jim Plant, president and CEO, NewTek. “The formation of the LightWave 3D Group and the promotion of Rob Powers to president of the group was an executive decision to ensure that NewTek is well positioned for 20 plus more years of incredible growth,” continued Plant. “Rob’s passion for LightWave coupled with his unrivaled film production experience makes him the ideal person to lead the 3D team in new directions. It’s an exciting time for both the company and the industry.” For more than two years, Powers has lead the development and implementation of many new features in NewTek LightWave 10 and LightWave 11, acting a liaison between studios, 3D artists and NewTek to incorporate productivity enhancements such as the VPR (Virtual Preview Renderer), anaglyph stereoscopic 3D preview and many other features including advanced flocking, instancing, workflow improvements and interchange support. www.lightwave3d.com