UK-based OTT provider TVPlayer has been acquired by Alchimie.
According to Alchimie, which is an international content aggregation and dynamic digital distribution company, the deal will accelerate its move into the UK SVoD market.
TVPlayer has 2.6 million registered users in the UK, and 50,000 subscribers, who can watch more than 100 free and pay-TV channels watch on the web and native apps.
“TVPlayer gives us the opportunity to accelerate our plans for the launch of Alchimie UK, the visibility to support negotiations with UK rights owners, as well as access to audience data,” said Nicolas d’Hueppe, CEO of Alchimie. “There are tremendous synergies to support the acquisition; our content portfolio enables us to restructure the channel offering behind the paywall, additionally our strong relationships with telecoms companies will introduce a potential new market to TVPlayer.”
Alchimie is already active in Spain, Austria, France, Belgium, Germany and Australia, where it distributes subscription content to the likes of Google, Amazon, EE, SFR, Orange, Proximus and RTV.