Intel Sports has introduced immersive highlights to its True View platform, starting with Manchester City on 20th September.
The highlights are captured with Intel True View volumetric video and published to the Manchester City app, where fans can select a player and take control by spinning and shifting the perspective for a complete 360-degree, volumetric vantage point.
Intel True View uses a series of strategically positioned cameras that capture volumetric data to create unique 360-degree and 3D game action highlights. Etihad Stadium is equipped with dozens of 5K UHD cameras, as well as on-premises Intel servers powered with Intel Core and Intel Xeon processors to crunch up to one terabyte of data for each 30-second clip.
Intel Sports VP and general manager James Carwana said: “Intel’s pursuit of next-generation immersive media experiences continues with the launch of immersive highlights, marking another step forward in re-imagining the sports experience for fans.
“Intel and Manchester City share a common goal of leveraging technology to deliver amazing experiences to fans, and we’re thrilled to extend our partnership with the Premier League champions with a new technology launch that will create new ways to tell the story of sports.”
City Football Group chief marketing officer Nuria Tarre added: “The way which our fans consume the sport they love is constantly changing. We always want to find new and exciting ways of engaging our global and growing fan base, whether through new technology, great content or fun and engaging platforms.
“This next step in our relationship with Intel True View combines all three to bring our fans even closer to the action. We are proud to be the first team in the world to hand fans control of how they view immersive highlights. It is another example of how we continue to apply an innovative mindset to connecting with our fans and running our organisation in a dynamic and sustainable way.”
