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Red Bee Media, Channel 4 extend playout contract

Will employ Red Bee's new software-only playout platform

Red Bee Media has extended its playout contract with Channel 4, delivering dual site playout and access services for all of the broadcaster’s channels.

Playout services will be delivered from Red Bee’s facilities in Broadcast Centre, London and Media City UK, Salford. Access Services will continue to be delivered from a number of locations across the UK.

Red Bee will employ its software-only playout platform running on the company’s new hybrid Cloud platform, which enables rapid configuration and deployment of new TV services. The platform also enables greater workflow visibility and increased possibilities for collaboration.

“We are proud to have established a renewed confidence with Channel 4 for the years to come and we are looking forward with excitement to helping them transition to a software-only playout deployment. As a managed services provider we aim to deliver services that help our customers focus on their content and their audiences and we appreciate the trust Channel 4 has bestowed on us to do just that”, said Steve Nylund, CEO, Red Bee Media.

“RedBee have been a key partner for many years and we are delighted to be renewing our Playout and Access Services relationship.” says Orpheus Warr, CTO Channel 4 “The move to a flexible, resilient and fully virtualized dual-site playout solution clearly demonstrates Red Bee’s commitment to delivering customer value and quality through service innovation.”