EE’s test of its 5G network at Sunday’s British Academy Film Awards has been hailed an all-round success.
The company has revealed the trial on the red carpet saw latency results of 15 milliseconds.
EE used 5G to power its artificial intelligence stylist Shudu, which was created using holographic technology. Over 40,000 fans chatted with Shudu during the red carpet, using EE’s new online chatbot.
Using AI, Shudu was able to detect and learn the differences between items of clothing based on cut, shape and fabric patterns.
Pete Jeavons, director of brand marketing at EE, said: “We were able to connect the red carpet with our 5G network for the very first time, using its unique capabilities to bring the world’s first digital supermodel Shudu to the EE British Academy Film Awards. Watching guests’ reactions to Shudu was incredible.”
