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iStreamPlanet sets up European sports streaming hub

iStreamPlanet has based its new European Broadcast Operations Centre in a London data centre run by Interxion, from where it will deliver live streaming of premium sporting events.

Las Vegas-based live streaming services firm iStreamPlanet has based its new European Broadcast Operations Centre in a London data centre run by Interxion.

This will enable iStreamPlanet to deliver live streaming of premium sporting events, including major European Soccer and tennis tournaments, to a global audience on behalf of online rights holders and distributors, writes Adrian Pennington.

As part of the project, iStreamPlanet has installed a satellite downlink facility, enabling it to not only distribute live content over a wide range of content delivery networks, but also to acquire broadcast content via fibre and satellite. iStreamPlanet is looking to facilitate live, in-game commentary from inside its studios in multiple languages.

NBC Sports recently contracted iStreamPlanet to automate the acquisition, encoding and publishing of live HD feeds via satellite of the French Open and Wimbledon tennis championships via Interxion’s London Data Centre.

“Having just announced our round of financing led by Intel Capital, we are now in an even better position to bring new and innovative solutions to NBC Sports and enable them to distribute and monetize on their content across multiple platforms and a growing number of IP connected devices,” said Mio Babic, CEO of iStreamPlanet.

iStreamPlanet’s other clients have included the Masters Golf Tournament, 2010 Vancouver Olympic Games, NASCAR, PGA, the Kentucky Derby and major broadcasters CBS Television, Comcast, NBC, Turner and CTV.

Khurram Siddiqui, VP and GM Europe, iStreamPlanet, said: “As a provider of live streaming services, connectivity and reliability are obviously of paramount importance to us. By housing our broadcast operations centre within Interxion, we can take advantage of a wide array of Tier 1 ISPs, CDNs, Carriers and Internet Exchanges as well as its diverse digital community of digital media service providers – all of which allows us to scale our business while delivering the highest quality of live, premium content streaming and an outstanding end user experience.”