Booxmedia and United, on behalf of Euro Media Group (EMG), have joined forces to develop and launch a VOD and cloud-based TV white label content delivery solution aimed at European content owners, corporates and broadcasters. As part of the partnership, United and the other EMG companies will benefit from the opportunity to license select products from Booxmedia’s market leading VOD and TV portfolio.
“Consumers are demanding new ways in which to watch their content on request, at a time to suit and across the range of devices at their disposal, including mobile phones, tablets and Smart TVs,” said Jukka Sintonen, CEO, Booxmedia. “Booxmedia has developed a ground-breaking, stable technology that enables broadcasters of all sizes to deliver content directly to their audience.”
René Delwel, director of United added, “VOD, IP and cloud-based TV content delivery no longer represents a niche sector but has now graduated to become a mainstream requirement in most European markets. Our customers are demanding easy-to-use content consumption solutions exclusively designed to be compatible with an expansive choice of personal screens and devices including smartphones and tablets.”
Over the next four months, Booxmedia, United and the other EMG companies will roll out several products and services including off-the-peg solutions for video on demand, live streaming, catch up TV services and the delivery of ad-based content.
